Lockwood is a decor, stationery, clothing and gift store based in New York. They thoughtfully curate their six brick and mortar stores to showcase local creators and we wanted to bring the same level of care to their web experience. In order to increase online sales we moved the site to Shopify, added filtering, rethought the tagging and navigation system and focused on a better mobile experience. I was the sole product designer on this project. Branding was done by the team atΒ By Hart Studio.